Location. Even though the six prints were hung on the main traffic aisles, they were not hung so as to meet the walkers eye to picture. The ones right next to mine at an angle facing the crowd were seen, mine walked right past, even though they were right beside one another.Lesson is to angle prints to the eye sight.
Location. In choosing to hang the photographs on the flimsy grid zip tied to the entrance of the tent, a strong gust of wind still snapped one of the grids and sent four prints falling. Three had the glass shattered, the fourth, the frame warped. The plexiglass frame withstood. Lesson here is to use plexiglass or avoid flimsy grids.
Presentation. Again, it goes back to the framing and matting. The size. The print that got the most interest was the 11x14 Mt Tabor black and white, probably from a historical point of view. One ole geezer said it was Watertown. I had to correct him. He probably did not like that. I really like the way John Warr presents his prints, triple matts, wood frames, excellent work. Helps to operate a frame shop.
Selection. What I thought would be of interest, the Civil war era prints with sayings, garnered little attention.
People just do not want to take the time to stop and read. They do not want to be engaged more than a few seconds. No one likes to linger.
The lady who had the most prints wowed the crowd with vivid color. She used mostly matts of color as well, not the bland white I use.
Business. I learned that the card reader Square on the Iphone will be a great asset if I even decide to show and sell anything.
I did learn that of all the crafts, not one gourd was shown. So, that is a niche.
Pricing. Has to be rock bottom cheap.
Disaster ensues:
I arrived at 7:30 this morning downtown to the tent having been blown over in the early morning wind and rain that came through. It destroyed the tent, upended all the art work, broke three more of my frames, making a total of seven taking water, glass,mat damage. Katrina Browning, whose tent we were using, was bent and twisted. She had the bulk to the work, all of her work she said, messed up. Most of her work was in vinyl but still took damage. I cut my finger on the glass and tried to get things rounded up. Others filtered in and it was decided to just take down the entire display and call it quits. The wind kept gusting through the two buildings we were next to coming off the lake. We only sold two pieces, purses of Mrs Zechers.
Lessons further learned: Obey the rules. The stipulation was two works only. I think everyone disobeyed this. Katrina worse, to her chagrin I am sure. Me too, with seven works and some sealed 5x7's that survived.
Lesson two:Prepare for the worst. The tent was not anchored adequately. But, I do not think any amount of anchoring would help in a tornado type situation.
Lesson three: Take work down for the evening and store in vehicle. It can be set up the next day. Safe from thieves and wind and water.
No comments:
Post a Comment